Sevan goes digital with B2B e-commerce
With a hand-picked range from the Middle East, Sevan has taken a market-leading position in the "World food" category. Since 2023 we have been their digital partner, responsible for both the website and the B2B portal.
”Motillo is a partner that truly understands our e-commerce and digital presence. Their strong expertise in the Litium platform gives them a specialist edge that makes a big difference for us. Combined with their work in SEO and SEM, that gives us exactly the right conditions going forward. We appreciate how they always think long-term and have a genuine drive to make us better. They have grown together with us and are an incredibly reliable support in our continued development.”
Olle Marmenlind
Product Owner E-commerce, Sevan
Traditional sales channels need to be complemented with new ones
As our habits change in our lives as private consumers, our needs and demands in working life are affected too. Being able to place orders digitally, including in the role of buyer, is a given in many industries today, but not everywhere. Sevan has chosen to take an active grip on this, even though they operate in an industry where a large share of sales still goes through channels like phone calls, email and in-person meetings.
- The customer value of digitalising B2B sales has perhaps never been clearer. Today, the vast majority of buyers want clear information about prices, delivery times and product specifications. Fewer and fewer want to spend time negotiating prices on smaller top-up orders, and instead appreciate the time they save by being able to order themselves, whenever suits their day best, comments Jakob Twedmark, CEO of Motillo.
The Litium e-commerce solution is fully integrated with the Jeeves ERP system
For an e-commerce investment to succeed, the integration with existing systems needs to work seamlessly. Prices and stock levels have to be correct, and orders need to be handled efficiently regardless of where the customer placed them. This is made possible by letting the systems communicate smoothly with each other. In Sevan's case, we have integrated Litium with Jeeves and sync customer data, price lists, orders, products and stock levels on an ongoing basis. In My Pages, Sevan's direct-buying customers can see the status of all their orders.
”To finally have our entire broad range, for both consumers and business customers, gathered on one digital platform, and complemented with a B2B e-commerce solution, feels fantastic. The platform is Sevan's most important communication tool both internally and externally when it comes to product information, brand promise and inspiration, and the whole team is energised about continuing to fill it with valuable content and enabling more efficient order flows for our customers.”
Elin Ingves Pyk
CEO, Sevan
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