News
Knowledge, trends and news from Motillo.

Welcome, Elin Åberg, to Motillo!
The plan was to work as a communications professional, but she found her calling in project management. Now Elin has joined Motillo, and here you can get to know her better.

Structured data for e-commerce
Structured data was previously a nice-to-have, but has now become much more important. If you run an e-commerce store, this is a way for you to help search engines and AI algorithms better understand your products.

SEO Guide for Your E-commerce Store
Today, e-commerce is a prominent and highly competitive part of retail, where standing out and being visible among the multitude of sites is crucial. For online retailers, SEO is no longer just an option — it is a necessity.

Getting started with GTM Server-Side tracking
Server-Side tracking is a feature in Google Tag Manager that makes it possible to run tracking code directly on the server. In this article we explain the difference between server-side and client-side tracking.

Pros and cons of headless e-commerce
Headless architecture is on everyone's lips, but is it really right for everyone? We clarify the concepts and help you decide.

Get to Know Lina Johansson in Motillo Growth Team 🚀
Lina, originally from Munkfors, has never had clear career ambitions, which has led her to try many different professions. A winding road eventually brought her to Motillo — and it turned out to be a perfect fit.

Jakob Twedmark is approaching 20 years in the industry and looks forward to at least 20 more!
With a lifelong interest in entrepreneurship and technology, he feels he is living his dream. Here you get to know Motillo's CEO and founder Jakob a little better.

Web Developers Ida Glenne and Tobias Nordwall Have Joined Motillo
We're adding to our team with not just one but TWO new developers! ➕➕

Daniel Rebane - the ball-crazy web developer living an "ordinary" life
The path to becoming a developer wasn't straightforward for Daniel, but sometimes it's the detours that lead you in the right direction.

Cristoffer Gustafsson goes from thesis work to employment
During the spring, Cristoffer completed his thesis work at Motillo — a placement that turned out to bear fruit.

New face at Motillo - we welcome Lisa Edlund!
Lisa recently moved back to Karlstad with her family after several years abroad. On Tuesday she had her first day at Motillo.

How do SEO and CRO work together?
You might think that SEO and CRO are two different things, but that's not entirely true. In this article, I explain why that's not the case.
